Defined Terms  YELP Holistic First Business Plan    SWOT Analysis   Executive Summary   Deliverables And Costs   Snapshot Page To Benchmark Techniques

Attachment

Summary of the Section Titles and Annexures in First Business Plan

*           provides in Annexure A "Defined Terms" used in First Business Plan;

*           provides in Section 1 a snapshot under the fundamental coordinates of "What?  When?  Where?  Why?  How?  and  How Much?".

*           Section 2 lists Section 3 looks more closely at the Adverse Effects, namely Fifteen Problems, which include the Taskforce's Three Public Health Risks, and resultant Adverse Costs afflicting First World Countries and Second World Countries, primarily in the Western World due to the Causes;

*           Section 4 asks should Australian health departments establish a Youthful Exuberance Lifestyle Programme to -

●       provide GPs Patients with a new "safe" option to ward off lethargy, anxiety, mild depression, Obesity/Type 2 Diabetes; and

            ●       enable other Adult Enquirers interested in Materially Altering Lifestyle

             to source via a YELP Website a REC who has satisfied Accreditation Benchmarks to join a local LDREG to introduce Positive Lifestyle Changes into their Lifestyle which treat the Fifteen Problems, which include the Taskforce's Three Public Health Risks Section 4.(c) commences analysis of the Causes of the Fifteen Problems.

*           Section 5 looks at a second Cause of the Fifteen Problems namely Two "Free Market" Traditional Economic Influences which have promulgated Economic Materialism;

*           Section 6 lists a 3rd Cause, namely the 5th Guidance Influence (from amongst the Five Guidance Influences over human beings primarily in the Western World):

            *           Initial four influences are in the best interests of the individual

            *           5th Guidance Influence - the most powerful - is aimed at -

                         +         selling consumer goods; or
                         +         influencing political or religious allegiance

*           Section 7 contends that Governments have a duty of care to invoke the Traditional Role of Democratic Government and initiate a 6th Guidance Influence namely YELP which -

(I.)          proactively treats the cause of good health by assisting Interested Adults implement Positive Lifestyle Changes rather than reactively incurring the health costs from the effect of negligent health practices; and 

(II.)         achieves Fifteen Benefits Of Materially Altered Lifestyle.

*           Section 8 points out that the 'Federal Government' has recently implemented controls to address new problems in modern day society;

*           Section 9 cites Nelson Mandela's quote that "Sport has the power to change the world.........."  and argues that Australia should use its Sports Mad reputation globally to implement a sports driven, REA programme to dramatically shift Lifestyle Behaviour to address Global Warming as requested by the ninth session of the InterGovernmental Panel on Climate Change Working Group III in Bangkok in May 2007 which just jointly won the 2008 Nobel Peace Prize.

*           Section 10 requests a 20 Months Tenure Of Pilot in NSW of YELP which employs 20 RECs who would -
+     Supervise Interested Adults into 9 RREAs; and
+     Refer other Interested Adults to local Organisers of 6 Moderate Recreational Exercise Activities,
for 15 Recreational Exercise Activities available across NSW at an existing +900 LDREGs.

*           Section 11 points out that websites are a cost-effective delivery medium to -
(a)        promote sporting activities; and

            (b)        provide, via e-Training and e-Research Techniques, training material and monitor results.

 

*           Section 12 contends that employing early retirees who have a proven +20 year track-record in voluntary local sports administration who possess Eleven Sport Administration Attributes as RECs, will be highly cost-effective to health budgets, and provide an early transition to a 5 year career (max) to assist many Interested Adults introduce Positive Lifestyle Changes to Materially Alter Lifestyle.

*           Section 13 -

             (I)         forecasts that during the 21½ Months Tenure Of Pilot that in excess of -

                         *         3,000 NSW Adults will commence a RREA; and

                         *         2,000 other NSW Adults will commence a MREA.

(II)        describes Twelve Low Cost Propagation Initiatives to Propagate  YELP

*           Section 14 argues the rationale of a Department of Health & Ageing -

*           marshalling the Eleven Sport Administration Attributes of proven volunteer sports administrators around retirement age via the Internet

*           to Commoditise an existing array of 14 independent sports into 14 inter-dependent Recreational Exercise Activities to assist Interested Adults to treat the Fifteen Problems, which include the Taskforce's Three Public Health Risks.

*           Section 15 appraises marketing opportunities to promote YELP to enable 20 RECs to secure the Pilot Sample of at least 5,200 new Participants during the 21½ Months Tenure Of Pilot, including adopting an "Overdose Exercise Induced Drugs" slogan to position the Core Product to Compete For Market Share "toe-to-toe" with other Recreational Drugs, rather than tacitly implying that all drugs are a No No.

*           Section 16 provides URLs to 13 aspects for testing the Hypothesis (during a 10 Months Tenure Of Primary Research Programme within the 21½ Months Tenure Of Pilot) to cost-effectively treat the Fifteen Problems Section 16(j) is a Case Study titled "Marathon Challenge" of 13 interested adults with varying ailments (from HIV, Type 1 Diabetes, Depression, divorce, Obesity and post-fatality trauma) who accepted a Challenging invitation from a team of 'Clinicians', 'Sports Therapists' and a 'Public Broadcasting Station' to tackle a RREA, namely to run in 9 months the 2007 Boston Marathon.

*           Section 17 notes inter alia the Pilot Budget in NSW which includes 10 Months Tenure Of Primary Research Programme, and covers 21½ Months Tenure Of Pilot from 13 Aug 20011 to 30 June 3013 inclusive, is $2,963,375 - as set out in Column G of worksheet "YELP Budget - 4.9 years" in spreadsheet YELP Budget.xls.

*           Section 18 explains Why YELP is a Business Plan and not a  Research Programme and why 12 major Australian companies will be keen to one of 12 Private Sector Equity Holders contributing 49.99% of the Pilot Budget and 49.99% of the total costs for the subsequent Propagation Phases.

*           Section 18 informs that the Head Consultant For Pilot And Two Research Programme is responsible to extrapolate from the Base Case Financial Model the Economic Return On YELP Capex and change in Cashflow resulting from fiscal allocations for Capex on Human Brownfield Infrastructure from Propagation directed at the Target Market and Target Age Groups for Rigorous and MREAs for 100,000 additional Participants across Australia by end-2015.

*           Section 19 lists conditions which must be achieved prior to Propagation of YELP to all other Australian States.

*           Section 20  Encourages An Optimum, Uniform Delivery Model for all LDREGs to adopt as presently -

            (I)         sporting clubs/organisations/administrations throughout Australia largely deliver their sports and recreational exercise activities on a piecemeal basis; and

            (II)         very few administrators understand their legal liability under the Civil Liability Amendment (Personal Responsibility) Acts

*           Section 21 points out that the Community Organising Model For Social And Economic Change accords with Kevin Rudd's Social Democratic Government and the need for a 6th Guidance Influence

*           Section 22 invites 32 Pioneer Fit Old Farts to -

             *          'Fine-Tune' YELP Holistic First Business Plan; or

             *          declare that the YELP Holistic First Business Plan lacks integrity and is an impractical "community-based disease prevention program"

*         Section 23 summarises Community Driven Regulation To Minimise Trauma Accidents and associated litigation and Inviters obligations pursuant to the Civil Liability Acts

*           Section 24 points out that under the Community Organizing Model For Social And Economic Change utilising Gatekeepers under the Golden Gurus programme of -

             (I)        20 Recreational Exercise Consultants with Eleven Sports Administration Attributes; and

             (II)        32 Pioneer Fit Old Farts with Five FOF Qualities,

             will facilitate Philanthropy and Corporate Philanthropy.

*           Section 25  sets out 50/50 Funding Model which enables Attracting Private Sector Funding which accords with "Future funding models for prevention set out in the Final Report, which will also benefit from Complimentary Employee Enthusiasm

*           Section 26  YELP  SPV's Eight KPIs.

*           Section 27  Implement 'learning by doing' to achieve by end-2016,  165,000 fitter, stronger Australian  Interested Adults better able to work (from 2023) to 67 pension age

*           Section 28 notes that NPA's  Board of Governance would control Two National Preventive Health Research Programmes

*           Section 29 notes that under 50/50 Funding Model YELP Holistic Hub First Business Plan would cost the Australian government only 7½% of the $200m to $300m which former Minister for Health & Ageing, Tony Abbott, stated (in early Sept 2007) would cost Dept of Health & Ageing to deliver an explicit Preventive Health programme to tackle obesity.

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*            Annexure A  is Defined Terms used in this Business Plan

*            Annexure B is a Structure Diagram.

*            Annexure C reviews both NSW Department of Health strategic plan and Federal Department of Health and Ageing's strategic plan, particularly with regard to encouraging a healthy lifestyle.

*            Annexure D is SWOT Analysis - Strengths, Weaknesses, Opportunities and Weaknesses

*            Annexure E is Head Consultant's Conditions Precedent To 21½ Months Tenure Of Pilot

*            Annexure F is Executive Summary

*            Annexure G is Schedule of Correspondence.

*            Annexure H is YELP Budget

*            Annexure H(i) is a Snapshot Of Budget 4.9 years To End-June 2016 for the YELP Holistic First Business Plan

*            Annexure I is Deliverables and Costs for YELP Holistic First Business Plan

*            Annexure J is a Snapshot Page To Benchmark Techniques To Appraise Economic Merit Of YELP Holistic First Business Plan

*            Annexure K is Equity Holder Definitions & Section Titles  for YELP Holistic First Business Plan

*            Annexure L is Information Memorandum - King of the Mountain Challenge Series  for YELP Holistic First Business Plan

*            Annexure M is Reference Documents, Health Agencies, Health Programmes and Websites  for YELP Holistic First Business Plan

*            Annexure N contends that YELP Achieves All The Taskforce's Terms Of Reference

*            Annexure O is a draft confidential letter to Producer of Choir of Hard Knocks, C/- Australian Broadcasting Corporation

*            Annexure P is a draft letter titled "Having confidence in the structure, not about spending squillions"