First National Preventive Health Research Programme  YELP Holistic First Business Plan    YELP Holistic First Business Plan Defined Terms   SWOT Analysis   Executive Summary   Deliverables And Costs   Snapshot Page To 10 Benchmark Techniques   Defined Terms for Five YELP Business Plans

Second National Preventive Health Research Programme    Bohemian Teenagers Arts Assistance Programme      Defined Terms BTAAP

First BTAAP Business Plan      Bohemian Teenagers Show Choir Programme        Defined Terms BTSCP

Second BTAAP Business Plan    Bohemian Teenagers Symphony Orchestras Programme    Defined Terms - Bohemian Teenager Symphony Orchestra Programme

Third BTAAP Business Plan    Bohemian Teenager Ballet & Modern Dance Programme        Defined Terms BTB&MDCP

                                                               5 Ronald Ave, Freshwater NSW 2096

0434 715.861

(02) 9114.6689   (02) 9498.3684
ScribePJ@TPG.com.au 

8 October 2009                      

Dr Rob Moodie                                                            (03) 8344 9299
Chair of Preventive Health Taskforce

Nossal Institute for Global Health
Level 5, Alan Gilbert Building
Cnr. Barry and Grattan Streets (161 Barry Street)
Faculty of Medicine, Dentistry and Health Sciences
The University of Melbourne  Carlton Vic  3010

 

Dear Dr. Moodie

 

 

 

 

The Business Plan Developer:

1.          has amended Two National Preventive Health Research Programmes to accord with Taskforce's report dated 30 June 2009 by assigning Sole Voting Rights to National Prevention Agency's  Board of Governance which the Five SPVs would report to, thereby enabling the 16 Months Tenure Of Preparatory Research Programme within 21½ Months Tenure Of Pilot under YELP to launch on 13 Aug 2011, or afterwards -

              *         implement 'learning by doing'; and

              *         achieve by end-2016,  165,000 fitter, stronger Australian  Interested Adults better able to work (from 2023) to 67 pension age

2.          seeks a meeting with a member(s) of the Taskforce or a member(s) of the NPA's  Board of Governance, or both, to discuss -

             a)         YELP's capacity to reduce the >$155 million annual cost of Fifteen Problems which the Taskforce's Three Public Health Risks dominate, with a Forecast Return On YELP Capex at least tenfold over and above the YELP  SPV's  Capex within 5 years, as calculated by applying the Return On YELP Capex Formula using Return On YELP Capex Software; and

             b)         Second National Preventive Health Research Programme which will attract within 12 months of the 'Launch Dates' 5,100 Interested Marginalised Teenagers to become 5,100 Aggregate IMT Student Singers, Dancers or Musicians, of which over 1,000 would be Indigenous Australians, to become directly involved in 'The Performing Arts' by singing, dance and/or playing an orchestral instrument within a Local Community Common Bond Support Group in order to, 'inter alia' compete in an Annual National Bohemian Teenagers ''The Performing Arts Are Fun' Competition

3.          Two National Preventive Health Research Programmes involve 60 Private Sector Equity Holders -

             (a)        contributing 50% of TNPHP Budget Cost;

             (b)        assisting review and refine the Two National Preventive Health Research Programmes for approval by NPA's  Board of Governance;

             (c)        enhance their Brand Name cost-effectively;

             (d)        supply two Golden Gurus each who, due to providing high-level 'hands-on'  creative leadership in the Five SPVs, would be invited to be 160 Pioneer Members Of The Prime Minister’s Council for Active Living;

             (e)        tangibly assist through the Second National Preventive Health Research Programme 5,100 Aggregate Interested Marginalised Teenagers
in the
Selected 20 of the Lowest Socio-Economic Regions In Australia With A Population >1,500
to demonstrably improve their physical and mental health within 12 months, and then propagate after 2 years to other low socio-economic regions; and

             (f)         establishing a platform for Corporate Philanthropy

4.        The Five SPVs would report to the NPA's  Board of Governance

The Business Plan Developer refers to his Ninth Letter to Chair of Preventive Health Taskforce dated 5 August 2009 which informed that the Business Plan Developer had -

(i)         deferred the 16 Months Tenure Of Preparatory Research Programme to commence on 1 November 2010 in Perth; and

(ii)        written the core of the Second National Preventive Health Research Programme then limited to the Bohemian Teenagers Symphony Orchestras Programme which would -

  *      emulate Five Renowned Famous Orchestras And Choirs Which Have Successfully Targeted Homeless and Marginalised by adopting the Venezuela Model with a Bohemian Cultural Flavour to specifically appeal to Interested Marginalised Teenagers; and

  *       attract at least 1,500 Interested Marginalised Teenagers from within, or near to, the Selected 20 Lowest Socio-Economic Regions In Australia With A Population >1,500 to become IMT Student Musicians who make up 20 Bohemian Teenagers Symphony Orchestras applying the Six Functions Of BTSO SPV for the Seven Purposes Of Second BTAAP with a Forecast Return On BTSO Capex.

 

 

 

 

I.         Background

I initially submitted my YELP Holistic Hub First Business Plan to Professor Warwick Anderson, CEO, NHMRC of Australia on 12 Nov 2007 Professor Anderson's response dated 13th Dec 2007 suggested I approach NSW Health and finished with "I trust this information is helpful and I wish you well in your endeavours."

On 28 Feb 2008 I submitted an abridged explanation of YELP to the 2020 Summit but I "didn't get a guernsey".

 

 

Shaun Larkin's e-mail to Business Plan Developer of 31 July 2008 5:18 PM included -

"Input and content such as you have provided is very much appreciated by me in my role as a member of the National Preventive Health Taskforce.
I suggest you forward a copy of the information provided to Peter Morris at the Department of Health and Ageing."

Log # 53. Chair of Taskforce's letter to the Business Plan Developer dated 2 April 2009 noted "Best wishes for continued development of the programme." 

Upon receiving Shaun's e-mail, and subsequently chatting with him, and receiving your brief letter, I continued developing the YELP First Business Plan with gusto, which accords with the Prime Minister's Goal To Involve The Private Sector, facilitate Philanthropy and 'Corporate Social Responsibility' and utilise Golden Gurus.

Section 7. "Towards a National Preventive Health Strategy – your views" of your Discussion Paper invited submissions. 

Peter Morris' letter to me dated 2 July 2009 included "the Government will consider on merit any recommendations the Taskforce may make concerning support for community programs in physical activity."

Extracts from Taskforce's Terms Of Reference, Extracts from Taskforce's Discussion Paper, our Prime Minister assertions re the value of utilising Golden Gurus and involving the private sector and establishing a platform for Corporate Philanthropy influenced the type of management structure in my YELP Holistic Hub First Business Plan and Second National Preventive Health Research Programme which both comply with Prime Minister's Goal to involve the Private Sector, facilitate Philanthropy and 'Corporate Social Responsibility' and utilise Golden Gurus.

Annexure G  "Schedule of Correspondence" provides links to my 98 letters and CDs (out of 113 items of correspondence) which I have posted to ministers for health, environment, climate change and innovation, at both Federal departments and NSW state govt departments over the last 20 months, in addition to the members of the Preventive Health Taskforce, and the PM's Chief of Staff.

I have been keen to post each of them because the Business Plan Developer -

a)         has enjoyed directly assisting >100 interested adults over the last 20 years from the local community to shed weight, improve their diet and reduce drug intake by enjoying the Fun and Addiction of Recreational Exercise within a Local Community Common Bond Support Group; and

b)         worked on major infrastructure projects for 18 my 37 years at Commonwealth Bank and I understand the A to Z of progressing a business plan with the stakeholders, often known as an Information Memorandum, to 'Financial Close', thence 'Practical Completion' and then to the 'Operations Stage' to achieve a ROCE ideally above the 'Hurdle Rate' to deliver a project on time and within budget - noted in Eleven Steps To Complete A Greenfield or Brownfield Infrastructure Project

 

II.         I did not request anyone not to publish details of Youthful Exuberance Lifestyle Programme on the Preventive Health Taskforce website

 

 

APPENDIX 4: Submissions to the Preventive Health Taskforce lists:

367

YELP Program Concept

Immediately under the above listing appears:

"A number of organisations provided multiple submissions, bringing the total number of submissions (as distinct for organisations) to 397.

These submissions can be found on the Preventive Health Taskforce website at www.Preventivehealth.org.au.  Some submissions have not been published on the website at the request of the author(s)."

I did not request anyone not to publish a link to Youthful Exuberance Lifestyle Programme on the Preventive Health Taskforce - Submissions webpage or not to publish a file(s) that explains it such as the definition of Youthful Exuberance Lifestyle Programme, First Business Plan or the Executive Summary.  

My submissions provide for the Five SPVs to each pay me a $1 Peppercorn Fee for my 22 months of R&D to produce my Two National Preventive Health Research Programmes which 60 Private Sector Equity Holders would fund 50% of Equity Contributions.  Working on R& D for 22 months for $4 patently highlights that I have no concern over privacy or I.P.

A two or three page letter which the particular writer believes is a wonderful new idea, could be viewed by the Taskforce as a "Concept".  However, in light of the Taskforce's explicit Terms Of Reference, the Taskforce considering a 500 page structured Youthful Exuberance Lifestyle Programme, with over 400 Defined Terms, which Achieves All The Taskforce's Terms Of Reference, to be a "Concept", leaves me flummoxed. 

The penultimate paragraph of the "Chair’s Foreword" of Australia: the healthiest country by 2020 includes "The Taskforce invites your help in making Australia a healthier country.  It is keen to hear, and to tell others, of your contribution."

Hard drive space is remarkable cheap, and hitting 'Send' on an 'FTP Publisher' to publish the contents of my CD requires a few minutes I.T. work, although it would likely take 10 mins or so for the PC to transmit the files to the Taskforce's web host.  Hence, in light of your above enthusiasm ".........to hear, and to tell others, of your contribution", I am surprised that you did not publish anything about my submission in APPENDIX 4: Submissions to the Preventive Health Taskforce

III.       In keeping with "It is keen to hear, and to tell others, of your contribution", I look forward to canvassing support for my Two National Preventive Health Research Programmes

 

As I have two websites (www.Muggaccinos.com and www.KOMpm.com), I look forward to inviting via the national forum yourHealth other Australians to Google my Two National Preventive Health Research Programmes on www.muggaccinos.com, and to opine via yourHealth on my commitments to making Interested Adults from amongst Australia's 22m Human Brownfield Infrastructure materially more healthy, pursuant to Propagation Forecasts And Targets, Pilot Goals, Forecasts & Predictions and Milestones Timetable

 

yourHealth will facilitate others, in particular those with Project Development Expertise, who share our  Prime Minister's Goal to involve the Private Sector, facilitate Philanthropy and 'Corporate Social Responsibility' and utilise Golden Gurus and 'Private Sector' capital and draw on the mentoring capabilities of Golden urus with specific skill sets, to comment on -

 

First National Preventive Health Research Programme known as YELP, to achieve its Pilot Goals, Forecasts & Predictions, Propagation Forecasts And Targets, Timetable Of Milestones and Forecast Return On YELP Capex within it ; and

 

 

Second National Preventive Health Research Programme's capacity to attract within 12 months of the 'Launch Dates' 5,100 Interested Marginalised Teenagers who apply to become 5,100 Aggregate IMT Student Singers, Dancers or Musicians, of which over 1,000 would be Indigenous Australians, thus becoming directly involved in 'The Performing Arts' by singing, dance and/or playing an orchestral instrument within a Local Community Common Bond Support Group in order to, 'inter alia' compete in one of Three Annual National Bohemian Teenagers ''The Performing Arts Are Fun' Competitions

By providing high-level creative leadership in 'hands-on' roles in the Five SPVs, the -

(i)        32 Pioneer Fit Old Farts under the First National Preventive Health Research Programme; and

(ii)       96 Golden Gurus In Second National Preventive Health Research Programme Golden Gurus under my Two National Preventive Health Research Programmes would be eligible to be accepted into the Prime Minister’s Council for Active Living.

 

Below is an extract from the Taskforce's final report to the Minister for Health & Ageing dated 30 June 2009:

"Exercise is considered the ‘best preventive medicine for old age’.[56] Evidence suggests that the impacts from a wide range of physical health and mental health conditions and dependency in old age can be reduced or minimised through regular physical activity of moderate intensity.[59] The inherent challenge is how to encourage the uptake and maintenance of physical activity amongst the older population, especially for those who have not been active over their lifetime or who have experienced a change in their level of mobility or living arrangements.[56]"

Youthful Exuberance Lifestyle Programme directly targets the afore-mentioned "...inherent challenge..." by showing Interested Adults that both Moderate and Rigorous Recreational Exercise are Fun and Addictive when within a Local Community Common Bond Support Group, and highly attainable by reigniting one's Youthful Exuberance Growth Phase I associate almost daily with some of the hundreds of folk, mostly middle aged or older, that I share recreational exercise with annually, who love Challenging  Rigorous Recreational Exercise Resolute Diehards profiles a few.

Your Discussion Paper and Final Report cited a recent US study Prevention for a Healthier America that estimated for every US$1 invested in "proven community-based disease prevention programs" (ie. increasing physical activity, maintaining a Healthy Diet and reducing smoking levels), the return on investment over and above the $1 per head cost of the program would be US$5.60 within five years.  It did not explain what the proven community-based disease prevention program involves.

That recent US study did not also measure the material health cost savings due to reducing excessive consumption of alcohol (which apart from liver disease, also include costs such as alcohol induced violence, assaults and trauma accidents, in particular car accidents) from a proven community-based disease prevention program. 

A Preventive Health programme to Improve Personal Health & Fitness for Interested Adults, who are presently leading a Sedentary Lifestyle, which induces the above improvements in physical activity, nutrition and reduced smoking from "proven community-based disease prevention programs", would also materially reduce excessive consumption of alcohol, as participants within their local community Local Community Common Bond Support Group strived to improve their fitness to be competitive with other participants.  Hence, the YELP First Business Plan asserts that based on empirical data re the cost of Recreational Drug Abuse, in particular excessive consumption of alcohol (refer Section 3) that if the reduction in excessive consumption of alcohol had also been quantified in the afore-mentioned recent US study, the forecast benefit of US$5.60 within 5 years would be US$7 circa within five years for a one-off US$1 outlay. 

Although no research has ever been conducted to collectively measure the economic cost of the Fifteen Problems (set out in Section 3) which are in the main due to Negligent Lifestyle and a penchant for Economic Materialism, as explained in Causes, the YELP Holistic 'Hub' First Business Plan contends that the Forecast Return On YELP Capex for every dollar expended by the YELP  SPV, determined by testing the Hypothesis, will be at least tenfold over and above the YELP  SPV's  Capex within 5 years and likely to swell in the main due to the increasingly deleterious effect of Climate Change and burgeoning rates of Obesity.

The Executive Summary is testimony to the YELP First Business Plan's detail with a Snapshot Page To 10 Project Benchmark Techniques To Appraise Economic Merit Of YELP under a 21½ months Pilot to achieve the Pilot Goals, Forecasts and Predictions and the Primary Research Programme Forecast Results within the Pilot Budget

IV.      My Two National Preventive Health Research Programmes fit criteria in your Terms Of Reference, Discussion Paper and Final Report

V.       Five SPVs would report to NPA's  Board of Governance

 

I have read the 226 page 'Full Report', and the snapshot 59 page Overview.  I have modified the YELP Holistic Hub First Business Plan to achieve 1. in the above headings, by amending the Sole Voting Rights from the previously proposed Four Public Sector Equity Holders to NPA's  Board of Governance, whereupon the YELP  SPV, administered by 32 Pioneer FOFs who work for 16 Equity Holders which fund 100% of YELP's  Budget Costs, would report to the Board of Governance

 

 

Once the 16 Equity Holders are comfortable with the final form of the YELP First Business Plan, referred to as Interested Parties Agreed YELP First Business Plan, the 16 Equity Holders would then submit the First National Preventive Health Research Programme to the Board of Governance for the Board of Governance's approval, whereupon the 16 Equity Holders would expend the Budget Costs that the 16 Equity Holders would provide, pursuant to the YELP  Holistic  Hub First Business Plan.

 

In simple terms, the 32 Pioneer FOFs from the 16 Equity Holders, who each possess Five FOF Qualities, would recommend the Implementation Strategy (which includes the YELP Budget) to the Board of Governance who would either accept or reject it.  If the Board of Governance approved the Implementation Strategy, the YELP  SPV would action it.

 

Whereupon on 1 Nov 2009, or afterwards, a 16 Months Tenure Of Preparatory Research Programme within  21½ Months Tenure Of Pilot, could be launched to 'inter alia' achieve by end-2016,  165,000 fitter, stronger Australian  Interested Adults better able to work (from 2023) to 67 pension age

 

VI.        I seek a meeting with a member(s) of the Taskforce or a member(s) of the NPA's  Board of Governance, or both to discuss my Two National Preventive Health Research Programmes which are 'learning by doing'

 

In light of "Based on current trends there is an urgent and immediate need to address the growing prevalence of obesity and overweight in Australia", and the above, I seek a meeting with a member(s) of the Taskforce or a member(s) of the NPA's  Board of Governance, or both, to discuss YELP's capacity to reduce the >$155 million annual cost of Fifteen Problems which the Taskforce's Three Public Health Risks dominate; in the main due to Negligent Lifestyle by implementing urgent action via YELP which accords with learning by doing.

 

I also ask you to read Second National Preventive Health Research Programme known as the Bohemian Teenagers Symphony Orchestras Programme [briefly explained in (ii) above] and my Third National Preventive Health Research Programme known as Bohemian Teenager Ballet & Modern Dance Programme, which utilise the Venezuela Model based on Five Renowned Famous Orchestras And Choirs Which Have Successfully Targeted Homeless and Marginalised because they both fall within:

·          "Fund, implement and promote effective and relevant strategies and programs to address specific issues experienced by people in low-income communities"

My Third National Preventive Health Research Programme seeks to establish a Bohemian Teenager Ballet & Modern Dance Company with approx 90 IMT Student Dancers in each of the 20 'Dance Companies' in the Selected 20 Lowest Socio-Economic Regions In Australia With A Population >1,500 that were selected (in the Second National Preventive Health Research Programme) to establish 20 Bohemian Teenagers Symphony Orchestras.   Both my Second Programme and my Third National Programme are modelled on the successful Three Famous Orchestras And Choirs Which Have Successfully Targeted Homeless and Marginalised.

 

RTV Promotion of 27 x 60 min weekly episodes each of "Bohemian Teenagers Create A Symphony" and "Bohemian Teenagers Dance"  which show how IMT Student Musicians and other IMT Student Dancers respectively, within each of the Selected 20 Lowest Socio-Economic Regions In Australia With A Population >1,500 drove themselves to outperform other IMT Student Musicians and other IMT Student Dancers from the other 19 selected lower-socio economic regions, in both symphonic orchestral music and Ballet and Modern Dance, would -

a)          prove a powerful Motivational Influence;

b)          display a highly cost-effective use of fiscal and 'Private Sector' equity capital; and

c)          show the National Prevention Agency in a exceedingly positive and innovative light working with other agencies, industry and the community to tangibly assist residents in low socio-economic regions

 

 

RTV Promotion will also reduce BTSOP Net Budget Costs and BTB&MDP Net Budget Costs.

Steven McRae, who was a student at Rooty Hill Public School, but is now the 'Principal Dancer' with Britain's Royal Ballet Company, would be a marvellous promotional example to render dancing to be chic and hip to many Interested Bohemian Teenagers from similar low socio-economic regions.  Naturally, several of the Selected 20 Lowest Socio-Economic Regions In Australia With A Population >1,500 would be dominated by Indigenous Australian teenagers.

 

Establishing both a Bohemian Teenagers Symphony Orchestra and a Bohemian Teenager Ballet & Modern Dance Company in the same Selected 20 Lowest Socio-Economic Regions In Australia With A Population >1,500 by, 'inter alia', drawing on the important contributions of Golden Gurus, utilising extensive RTV Promotion of each of the 20 'Orchestras' and each of the 20 'Dance Companies' would be an exceedingly powerful Motivational Influence to improve the health, self-esteem and ambitions of not only the 3,300 approx Interested Marginalised Teenagers from those 20 selected regions, but also the populace of those regions, due to pride in the achievements of some of their own Bohemian teenager residents and the positive profile of their local communities.

Jonathon Welch , the driving-force behind Melbourne Street Choir, which morphed into Choir of Hope and Inspiration, would no doubt be pleased if the NPA took out the trifecta by approving a 'Fourth National Preventative Health Research Programme' known as 'Bohemian Teenagers Hip Hop & Rap Choirs Programme' in the same Selected 20 Lowest Socio-Economic Regions with 'BTHH&RCP Budget Costs' lower than BTB&MDP Net Budget Costs.  There are lots of similar choirs around the world.  However, many of theses are driven by the Christian Right in the USA.  A BTHH&RCP would foster and nurture a Local Community Common Bond Support Group in each of the 20 'Selected Regions'.  However, it would equally support all of the Five Major Religions as well as respecting those 'IMT Student Singers' who were not religious.   I could readily apply the 'YELP Model' deployed in the Second National Preventive Health Research Programme to write a 'Bohemian Teenagers Hip Hop & Rap Choirs Programme'. 

 

The economies, synergies and Bang for Buck from establishing all 'Three Bohemian Teenager Programmes' in the same Selected 20 Lowest Socio-Economic Regions would far outweigh any perceived political benefits of spreading these programmes thinner.  When each proves as successful as I believe they will, they can be propagated because the ROCE will be quantified under each of the Research Programmes.   

  

As logged in Annexure G "Schedule of Correspondence", this Tenth Letter to Chair of Preventive Health Taskforce dated 8 October 2009 which encloses 2 CDs "as at 8 October 2009", informs that the Business Plan Developer has also posted a YELP CD "as at 8 October 2009" under covering letter to the six other Members of the Taskforce and 2 CDs to Peter Morris, Dept of Health & Ageing, dated 8 October 2009 and 1 CD to Ms. Susan Rogers, Dept of Health & Ageing dated 8 October 2009.

 

Recapping the above point 2 of my heading, I seek a meeting with a member(s) of the Taskforce or a member(s) of the NPA's  Board of Governance, or both, to discuss -

1.         YELP's capacity to reduce the >$155 million annual cost of Fifteen Problems resulting from Negligent Lifestyle Behaviour which the Taskforce's Three Public Health Risks dominate, with a Forecast Return On YELP Capex at least tenfold over and above the YELP  SPV's  Capex within 5 years, as calculated by applying the Return On YELP Capex Formula using Return On YELP Capex Software; and

2.         Second National Preventive Health Research Programme's Forecast Return On BTSOP Capex of at least twofold within 10 years; and

3.         Third National Preventive Health Research Programme's Forecast Return On BTB&MDP Capex of at least threefold within 10 years.

NB:           I have received 4 acknowledgement letter from Peter Morris which are logged in Annexure G "Schedule of Correspondence".  I recently noticed that each letter was addressed to 5 Ronald Ave, The Freshwater NSW 2466.  My address is 5 Ronald Ave, Freshwater NSW 2096.  I do not know if there were any other letters that did not find there way to 5 Ronald Ave, Freshwater NSW 2096.

Yours sincerely   

Phil Johnston
Ride Organiser and President Muggaccinos Bicycle User Group
Director of KOMpm Pty Ltd