Defined Terms Business Plan Invitation Letter Attachment SWOT Analysis

Three Low Cost Propagation Initiatives means upon proving that the Hypothesis cost-effectively reduces a worthwhile number of the Seven Problems, then Propagate the Youthful Exuberance Lifestyle Health Programme to an additional 10,000 Interested Adults across Australia by end-2010 through utilising the following three low cost initiatives -

(a) profiling in a one-off RTV Promotion the journey of a handful of Abled and Disabled Interested Adults from amongst the Critical Mass of >5,000 Participants who re-ignite Youthful Exuberance (during the Pilot) and Materially Altered Lifestyle;

(b) maximising the substantive scope of e-Learning and e-Research Techniques on the YELP Website to materially reduce data dissemination, collection and analysis costs whereby users -

* readily access the information they are seeking; and
* transmit the information sought by the Research Project Team; and

(c) Commoditise the unstructured array of +900 existing sporting groups into an integrated structure of 14 Recreational Exercise Activities (8 Rigorous Recreational Exercise Activities and 6 Moderate Recreational Exercise Activities) which employ the enthusiasm and creativity which has encouraged more adults to take up a popular sport eg OceanSwims.com.

In addition, as Propagation progresses, more and more Participants will pass on their knowledge to other new Interested Adults.

Forecast Number Of Recreation Exercise Consultants as at end December 2010 evidences that the above three features, in addition to Participants passing on useful tips, will largely render obsolete hands-on encouragement and assistance that Recreational Exercise Consultants will crucially provide during the 12 months Pilot to -

* build-up the Critical Mass; and

* test the Hypothesis, as explained in Section 16.(a).