Defined Terms   Business Plan   Invitation Letter   Attachment    SWOT Analysis 

Cultural Social Change Less Reliant On Economic Materialism means both Abled and Disabled Interested Adults attesting in the RTV Promotion to a Materially Altered Lifestyle  -

(a)        lower priority on Recreational Drug Use and/or Economic Materialism; and

(b)        higher priority on Personal Health And Fitness, Reduced Carbon Emissions and increased Renewable Energy,

which provides a material fillip to Propagation to all states across Australia where YELP Competes For Market Share to achieve the Propagation Forecasts (definitive targets of new Participants for end-2010 and end- 2011) thereby evidencing during 2010 a growing groundswell of Australians who are willingly seeking to introduce a Local Healthy Lifestyle Behaviour to reduce their Personal Carbon Footprint.

Change Social Values is the precursor to Cultural Social Change Less Reliant On Economic Materialism.